CR Hollis is my namesake clothing brand, where I design and sew one-of-a-kind, small-batch pieces crafted from upcycled materials.
The brick-and-mortar and online shop featured a curated selection of clothing, jewelry, and homewares from around 20 independent designers. As a shop owner, I organized a series of events and activations in collaboration with local makers, fostering community and driving engagement. I developed SEO-optimized website copy and product descriptions, along with compelling social media content that attracted new customers and boosted business growth.